Once upon a time in a land not so far away, there lived a man who was loved and admired by all. His family adored him, his business associates sought him out for advice and he helped people make positive changes in their lives. Everyone sought his counsel and he received invitations to all the major social events in the community. Sometimes he was humorous, sometimes he was melancholy and often he was excited beyond words.
Who was this man and what did he possess that attracted so many people to him? He is a storyteller! An individual who tells purposeful stories designed to influence people in a positive way.
The Art of Storytelling is one of the oldest and most effective forms of connecting with other human beings. Storytelling is traceable back thousands of years, before the written word, and definitely before the current technology age that we are currently immersed in. So why is storytelling so influential?
Peter Guber, in his bestselling book, Tell To Win, says “While virtually every form of human communication can contain stories, most conversations and speeches are not, in and of themselves, stories. What’s the difference? Non-stories may provide information, but stories have a unique power to move people’s hearts, minds, feet, and wallets in the story teller’s intended direction. Stories teach, model, unite, and motivate by transporting audiences emotionally. It goes far beyond just entertaining. It’s a purposeful call to action because your audience is emotionally moved. They in turn pass your message on to others by telling and retelling the story of their own experience.”
Storytelling is the Secret Sauce to your success! It is a vital skill that’s readily available to anyone and its fun! I have watched and heard some amazing storytellers, spoken word artist spin their tale of adventure and the message has always made a far greater impression on me than a lecture, or a seminar. It attacks the emotional sinew of the soul when you hear a great story!
Stories change lives, there the secret sauce to success in all aspects of life. I have always been amazed at the stories found in the various TED Talks, www.ted.com check out the spectacular spoken word poetry of young artist like Sarah Kay and Shane Koyczan. No matter what or who you’re trying to influence, all the greats have integrated storytelling. Sometimes you heard it in a song lyric, a poem or fable and each time your emotions were moved.
What stories are you telling? Are they purposeful empowering stories, or are they “old baggage stories” that you’ve been re-telling to yourself over and over again since childhood? Are they stories to move you forward or stories that are holding you back?
What are the components or building blocks of any great story? They all have a challenge, there’s always struggle involved and ultimately a resolution. What do you think would happen if you started looking at life’s circumstances and you began to ask, “What’s the challenge here? Where’s the struggle? And how can I facilitate a resolution? I bet you will be far more excited about your life and you’d be handling life’s adversities a lot better.
So remember, “It was a long and winding road that I traveled on that cold dark starless night. I was exhausted from the day’s challenges and I wasn’t sure what was around the next bend, but I knew when I arrived at my destination, I’d have a great story to tell.”
Don’t miss out on the adventures in life, learn to tell wonderful purposeful stories.
Question: What stories have you told that have made the biggest impact in your life? Let us know by engaging in our community and commenting.
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